Beck Olp, Alumni Testimony
"To stand out as a candidate at data-driven organizations (like Facebook), you need the fluency that the marketing program gives you. The difficulty with marketing is proving your effectiveness. You can be the most effective marketer in the world, but unless you can prove it with data, it won't matter."
Hear more from Beck about the skills needed to thrive in data analytics driven marketing and what skills have been important in her success at Facebook.